You Could Be Looking at Milestones All Wrong (with John Carter and TCGen).

John Carter, founder of TCGen, explains how milestones can be used in project management to empower people, drive product market fit and build trust.
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Audio Transcription:
Galen Low
Now you are staring at your project plan again, dreading the milestones that you helped to create. They seem to be closer and closer as you look at them. They seem so innocent at first glance. They were lines in sand that you could use for planning in larger strokes. They are now a burden on your neck, immovable deadlines that cannot be argued with. They are the murmurs, doubts, and threats to make you a target for angry stakeholders on your day of death. If this sounds familiar, it’s because you may be one of those PMs who has been incorrectly using project milestones. We are all in this boat together, so rest assured. If you want your project milestones less burdensome and more of an incentive to stakeholder collaboration, keep listening.
Galen Low
We appreciate you tuning in. Galen Low is the Digital Project manager. We are a group digital professionals who want each other to become more skilled, confident, connect, and deliver better projects. If you want to hear more about that, head over to
Galen Low
All right. All right. My guest today is a respected expert in product development and familiar with project management. He is responsible for Bose’s noise-cancelling headphones and Apple’s development process for new products. His company, TCGen, advises major brands like Apple, Cisco, and Hewlett-Packard. He recently hired a tutor for music theory and is now composing music. Please, Mr. John Carter. Hello, John.
John Carter
Hello Galen. Glad to be here.
Galen Low
It was great to have your on the program. It was a pleasure. John, thank you so much for your CV. It was incredible. This article is about product innovation at Bose and Apple, as well as running your own business and writing books. So I thought I would ask you what you want to do as a teen.
John Carter
That’s a great question. It’s something that I do in my spare hours. My goal is to be an engineer. I have always wanted the ability to design things, make calculations, predict performance, and make predictions. This is what has always motivated and inspired me. Still drives me.
Galen Low
That’s amazing! It was an inspiration to me to do more innovation. Engineering is a mindset that allows you to come up with new ideas that are practical, feasible, and that people will actually use.
John Carter
Although it wasn’t very thoughtful at the beginning, I was the typical boy scientist. So I was the ch